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Choosing a REALTOR® in the Roseville area
Saturday, April 5, 2008
When choosing a REALTOR® to help you buy or sell a home or other property in the area, there's good news: you have options. With membership within the Sacramento Association of REALTORS® at more than 7,000 real estate professionals* (though this includes lenders, title and escrow professionals, and other affiliates), you the consumer have more options than ever when it comes to selecting a real estate agent. So how do you choose?
I. Select a knowledgeable professional who understands your needs
Looking for a Downtown Sacramento loft? You probably don't want a real estate agent whose focus is on vacant agricultural land. Ask questions. How well does he know the area? How familiar is he with current market conditions in the area? With the type of property you're looking for? I'm a fourth generation Sacramentan and host the largest weekly forum of its kind for real estate professionals within the greater Sacramento area.
II. Buyers: Choose an Accredited Buyer Representative (ABR)
If you're a buyer, one way to make sure you're receiving expert representation is to select an Accredited Buyer Representative or ABR. ABRs are professionals who've been certified by the Real Estate Buyers Advisory Council (REBAC) through advanced education and training and have met the council's criteria—and this is the only buyer representation credential recognized by the NATIONAL ASSOCIATION of REALTORS®. There are only 34 ABR designees** in Sacramento County despite association membership numbering more than 7,000. I'm proud to be an Accredited Buyer Representative and have been since 2006.
III. Sellers: Choose a REALTOR® with a comprehensive marketing plan
In an ever-changing real estate market, it's not enough to put a sign in the ground and post a listing on the MLS. Make sure your real estate agent has a comprehensive marketing plan that's tailored to your property. Ask for details about that marketing plan? What does your REALTOR® have to offer that will help your property stand out in a crowded marketplace? I offer my sellers the unparalleled access to the right buyers through the largest local network of neighborhood- and property-specific real estate websites: and I'm the only agent who can offer this.
This includes regional sites such as ForSaleinSacramento.com, ForSaleinRoseville.com, ForSaleinElkGrove.com, ForSaleinWestSac.com, and ForSaleinCitrusHeights.com; smaller neighborhood-specific sites such as ForSaleinDowntown.com, ForSaleinMidtown.com, ForSaleinEastSac.com, ForSaleinLandPark.com, and ForSaleinArden.com; property-specific sites including SacramentoCondoLiving.com, MidtownLoftLiving.com, and SacramentoGreenProperties.com; and even project-specific sites like SutterBrownstones.com,
RiverfrontPlazaCondos.com, 1600H.com, and 800JSt.com. And this is just a sample of my own personal websites and doesn't include the video, viral marketing, mailings, or network of independent resources I use to market listings!
IV. Talk to people you trust and ask for referrals
"Rob was great. He was very patient in dealing with questions and quirks."
-Marlis R. (home buyer in Elk Grove)
"Thanks for doing such a great job. You guys are awesome!! I appreciate being kept informed..."
-Reiko M. (condo seller Downtown)
"Dear Mr. McMartin, I want you to know how much I appreciate Rob McQuade. He is an excellent Realtor and also a good person. He was aware of every detail along the way, he took the initiative to keep in close contact so I would stay informed. He was so competent and knowledgeable. I don't know how he managed to be so professional while also being understanding and patient. His judgment and advice on pricing the house, improvements needed to sell quickly and fairly was impeccable. I could not have had a better REALTOR® and I was so pleased with not only the end result, but the entire process. Thank you."
-Jeanne N. (home seller in East Sac/McKinley)
* According to the Sacramento Association of REALTORS® as of April 2008.
** According to the Real Estate Buyers Advisory Council (REBAC) website as of April 2008.
Labels: Arden, Curtis Park, Downtown, East Sac, Galt, Land Park, Lodi, Midtown, Modesto, Sacramento, Stockton, West Sac
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posted by Rob McQuade @ 2:39 PM,
